What lead generation has been the most effective for you?

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Jun 28, 2020 Views427 Answer a Question

There are many ways to lead generate, but what has worked the best for you? Specific details are appreciated.

#1 Awarded – Best Answer
About 3 years ago
Consistent source of referrals is by referral. I keep in contact with my clients before, during and after closing. I send a monthly enewsletter and also a mailed letter with an item of value (I belong to the Buffini Network that provides). I make phone calls, text when I happen to think of them, send notes etc. I have also received referrals via my online presence and reviews. I have tried Zillow, Realtor.com, Homes.com etc in the past to pay for leads - but I felt like I was flushing money down the toilet. At that time, most of the leads did not translate into sales (often they already had an agent!). Have a presence on social media - business FaceBook and Instagram, so you stay top of mind to those who may have forgotten you sell real estate.
About 3 years ago
Honestly over the years I have tried numerous and not one has produced valid clients. However, that being said I have some friends who use zillow and have done well.
About 3 years ago
My Sphere of Influence for the most part. Referrals. Second favorite effective is Open Houses. Mine are very successful for meeting buyers TODAY.
Disclaimer: Answers provided are just opinions and should not be accepted as advice.
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