Platinum Agent

Agent Blogs

Platinum agents can contribute great articles and content to their Agent Blog and share it with their buyers and sellers. Consumers are empowered with accurate market knowledge to guide their real estate transaction

Agent and Company Websites

Platinum agents have the ability to promote your listings on their HAR-provided website as well as third-party websites. Buyers and sellers have access to a full-featured property search engine with mapping and Open House finder.

Client Experience Rating

Consumers can be sure they’re working with an experienced real estate professional who will be committed to service and putting their needs first. Platinum agents can show their responsiveness, attention to detail and market knowledge.

Mobile App Chat

Home buyers are looking for a fast way to ask questions and get answers from any agent. Platinum agents can do just that with the new chat feature on the HAR mobile app. Platinum agents can more directly manage their relationships with their consumers and respond right away.

IDX Tools and Widgets

Platinum agents have the ability to offer a more powerful property search for their own websites including Open Houses, a School Finder and more.

Show My Listing Facebook App

Platinum agents can display and market your listing on a Facebook business page to attract more users and appointments.

Virtual Office Website

Platinum agents can collaborate more directly with their consumers through Premium Content not publicly available on the HAR.com mobile app. Consumers will receive email alerts when properties matching their search criteria are listed.

Agent Branded HAR.com Mobile App

Platinum agents can collaborate more directly with their consumers through Premium Content not publicly available on the HAR.com mobile app. Consumers will receive email alerts when properties matching their search criteria are listed.

Automatic Social Media Posts

Platinum agents have access to promote your listings on social media sites like Facebook, Twitter, Instagram, LinkedIn and more. Whatever platform you use, we’ve got it covered.

Enhanced Lead Capture Tools

Platinum agents have the option to use click-to-call technology to respond to inquiries as soon as possible and attract leads on HAR.com from many different sources.

HomeSite (Single Property Website)

Platinum agents can create beautiful and engaging property websites for every listing on HAR.com to better promote your listing. Consumers can rest easy knowing these property websites will be promoted on HAR.com and are a huge source of traffic generation.

MarketInsight

Consumers can view scheduled appointments for their listing, as well as relevant information about the surrounding areas including web traffic, comparable nearby properties and more. Platinum agents can receive sales activity on nearby listings including price trends and statistics.

Open House Registry App

An Exclusive Feature for MLS Platinum Subscribers. The new Open House Registry App is a real benefit for HAR members and MLS subscribers. Agents can manage their upcoming open houses in one convenient dashboard and guests can sign in using the same app.

Cloud CMA

Platinum agents have the ability to use the most powerful and innovative software to create beautiful market analysis reports.

Showcasing Subscribers

Web page for consumers to learn about the benefits of working with MLS Platinum agents and the easy ways to find Platinum agents.

We’ve placed a small “Platinum Agent” banner over the bottom of your HAR profile photo to distinguish your profile from others.

The popular Find an Agent tool on HAR.com now allows consumers to search specifically for MLS Platinum.

Learn More

Enhancement to Profile

Showings: Your showing activities will be displayed on your profile page.

Recommendations: Ability to request recommendations and display recommendations on your profile page.

Customize Neighborhoods: Customize neighborhoods that you specialize.