How to Go Viral with Video for Realtors

This course is designed specifically for licensed real estate professionals who want to master video marketing and use social media as a predictable, scalable lead-generation tool. Led by Rachel Adams Lee—Top 1000 Agent in the Country, Northern California powerhouse, and 900+ homes sold—this course teaches agents exactly how to grow their brand, attract clients, and build authority through strategic video content. Through a real estate–specific lens, agents will learn what types of video content convert into actual clients, how to confidently show up on camera (even if they hate being on video), what equipment and platforms to use, and how to structure content for maximum reach and virality. The course breaks down common mistakes Realtors® make with video, why most agents never gain traction on social media, and how to fix those issues with proven systems. Agents will also learn how to integrate artificial intelligence into their video creation process—using AI for scripting, captions, hooks, content batching, analytics, and automation—so they can save time while producing high-performing content at scale. By tying video strategies directly to listing marketing, buyer attraction, local branding, open houses, and personal authority, this course ensures Realtors® walk away with practical, repeatable systems they can immediately apply to grow their following, increase visibility, and generate consistent inbound leads.