Let’s be honest: Sales is not for the faint of heart. Whether you carry the official title of "Salesperson" or you’re an entrepreneur, a business owner, or an account manager, your daily reality likely includes a fair amount of rejection.
For every "Yes" that lands on your desk, you’ve likely navigated dozens of "No’s," countered countless objections, and pushed through hurdles that would make most people quit. But here is the secret that every top performer knows: They didn't wake up successful. They hit the same walls you do, but they chose to keep climbing.
If you’re feeling the weight of the "no's" today, you aren’t alone. To help you find that second wind, I’ve compiled 50 of the most inspiring sales quotes ever written. Whether you need a spark of motivation or a fresh perspective, these are the fuel you need to land that next deal.
"To me, job titles don’t matter. Everyone is in sales. It’s the only way we stay in business." – Harvey Mackay
"Lean in, speak out, have a voice in your organization, and never use the word 'sorry.'" – Trish Bertuzzi
"What we dwell on is who we become." – Oprah Winfrey
"Your attitude, not your aptitude, will determine your altitude." – Zig Ziglar
"Pretend that every single person you meet has a sign around his or her neck that says, ‘Make me feel important.’ Not only will you succeed in sales, you will succeed in life." – Mary Kay Ash
"In sales, a referral is the key to the door of resistance." – Bo Bennett
"People don’t buy for logical reasons. They buy for emotional reasons." – Zig Ziglar
"If you are not taking care of your customer, your competitor will." – Bob Hooey
"There’s no lotion or potion that will make sales faster and easier for you – unless your potion is hard work." – Jeffrey Gitomer
"You miss 100% of the shots you don’t take." – Wayne Gretzky
"You will never find time for anything. If you want time you must make it." – Charles Robert Buxton
"Every sale has five basic obstacles: no need, no money, no hurry, no desire, no trust." – Zig Ziglar
"The difference between a successful person and others is not a lack of strength, not a lack of knowledge, but rather a lack of will." – Vince Lombardi
"I have never worked a day in my life without selling. If I believe in something, I sell it, and I sell it hard." – Estée Lauder
"Sales are contingent upon the attitude of the salesman, not the attitude of the prospect." – William Clement Stone
"You don’t close a sale, you open a relationship if you want to build a long-term, successful enterprise." – Patricia Fripp
"The questions you ask are more important than the things you could ever say." – Tom Freese
"I got lucky because I never gave up the search. Are you quitting too soon? Or are you willing to pursue luck with a vengeance?" – Jill Konrath
"Your competition is EVERYTHING else your prospect could conceivably spend their money on." – Don Cooper
"Success is the ability to go from failure to failure without losing your enthusiasm." – Winston Churchill
"Sales may lead to advertising as much as advertising leads to sales." – Michael Schudson
"Every choice you make has an end result." – Zig Ziglar
"Business is like riding a bicycle. Either you keep moving or you fall down." – Frank Lloyd Wright
"I like to think of sales as the ability to gracefully persuade, not manipulate, a person or persons into a win-win situation." – Bo Bennett
"All things being equal, people will do business with, and refer business to, those people they know, like, and trust." – Bob Burg
"Treat objections as requests for further information." – Brian Tracy
"Catch a man a fish, and you can sell it to him. Teach a man to fish, and you ruin a wonderful business opportunity." – KarlMarx
"Lack of direction, not lack of time, is the problem. We all have a twenty-four hour day." – Zig Ziglar
"The best way to sell yourself to others is first to sell the others to yourself." – Napoleon Hill
"Ninety percent of selling is conviction and 10 percent is persuasion." – Shiv Khera
"Stop selling. Start helping." – Zig Ziglar
"Be miserable. Or motivate yourself. Whatever has to be done, it's always your choice." – Wayne Dyer
"When obstacles arise, you change your direction to reach your goal; you do not change your decision to get there." – Zig Ziglar
"The man who will use his skill and constructive imagination to see how much he can give for a dollar, instead of how little he can give for a dollar, is bound to succeed." – Henry Ford
"The most unprofitable item ever manufactured is an excuse." – John Mason
"In sales, it's not what you say; it's how they perceive what you say." – Jeffrey Gitomer
"Opportunities are usually disguised as hard work, so most people don’t recognize them." – Ann Landers
"The best sales questions have your expertise wrapped into them." – Jill Konrath
"There is no prize in sales for second place. It's win or nothing." – Jeffrey Gitomer
"Tough times never last, but tough people do." – Robert Schuller
"Obstacles can’t stop you. Problems can’t stop you. Most of all, other people can’t stop you. Only you can stop you." – Jeffrey Gitomer
"Goals allow you to control the direction of change in your favor." – Brian Tracy
“The difference between try and triumph is just a little umph!” – Marvin Phillips
“On any given Monday I am one sale closer and one idea away from being a Millionaire.” – Larry D. Turner
“A good listener is not only popular everywhere, but after a while he knows something.” – Wilson Mizner
“Winning is a habit. Unfortunately, so is losing.” – Vince Lombardi
“Even if you are on the right track, you’ll get run over if you just sit there.” – Will Rogers
"The key in mastering any kind of sales is switching statements about you... to statements about them." – Jeffrey Gitomer
"Make a customer, not a sale." – Katherine Barchetti
“It is not your customer’s job to remember you. It is your obligation and responsibility to make sure they don’t have the chance to forget you.” – Patricia Fripp
I,ve curated these to help you find your "why" during the tough days. But I know there’s endless wisdom out there!
Did I miss your favorite quote?