The real estate professional: Cris Grayson, broker associate at Baird & Warner in Glen Ellyn, Ill.
About the home: The five-bedroom home in Glen Ellyn, Ill., was built in 1975. The home has been meticulously maintained, and the homeowners had recently made some updates to the interior as well. It is listed for $569,900. Grayson wanted to make sure the online presentation of the home would appeal to the widest buyer pool.
Graysons tips:
Heres the kitchen before and then virtually staged after. See how it changes the look of the table area.
Grayson also used virtual staging to change the look of the homes family room. In its current state, the family room appears comfortable and cozy, but some buyers may be looking for a lighter, more modern look. Through virtual staging, the wall décor and upholstered furniture was presented in a warmer look in the photographs.
The Result?
Days after the home was listed with the virtual staging pictures included, Grayson said they received an offer and were in negotiations with an interested buyer. Grayson has found that using virtual staging in her listings doesnt just show potential buyers the possibilities of a space but also offers buyers a styling guide to use when they move into their new home and make it their own.
Have a home you recently staged that youd like to show off here at Styled Staged & Sold? Submit your staging photos for consideration, along with three to five of your best spruce-up tips. Contact Melissa Dittmann Tracey at mtracey@realtors.org.