AUSTIN BOARD OF REALTORS® PROPERTY LISTINGS INCREASE EXPOSURE ACROSS TEXAS ON HAR.COM
‘Homes and Rentals’ website now features Austin-area properties for sale
HOUSTON — (April 12, 2016) — REALTORS® with listings throughout Central Texas are now benefitting from the statewide reach of the ‘Homes And Rentals’ website, HAR.com. The Austin Board of REALTORS® (ABoR) has expanded its reach to share accurate listings data with the site, which serves as a gateway between consumers and REALTORS® for thousands of homes and rental properties across Texas.
“The Austin Board of REALTORS® already provides superior services to its members and the organization saw an opportunity to further expand member resources through HAR.com,” said Mario Arriaga, chairman of the Houston Association of REALTORS®, which owns and operates HAR.com. “We are delighted to have ABoR on board.”
HAR.com allows the free publication of property listings by brokerages in the Austin-area and 34 other major Texas markets. The site provides homebuyers and sellers immediate access to more than 145,000 active listings for sale or lease, as well as 8.2 million property records across the state.
ABoR is a national industry leader in the preservation of listings data accuracy. In 2014, ABoR made the decision to only syndicate its members’ listings data with channels that agreed to uphold ABoR’s data integrity standards.
“Central Texas REALTORS® now have expanded statewide exposure and homebuyers and sellers across Texas can connect with REALTORS® who know the Austin-area market inside and out,” said Aaron Farmer, 2016 President of the Austin Board of REALTORS®. “We are glad that HAR is in agreement with our commitment to preserve Austin-area listings data accuracy.”
With the addition of Austin-area properties from ABoR, HAR.com now offers 92 percent of all the real estate listings in the Lone Star State. HAR.com is ranked among the top real estate websites in Texas. Each month, the site draws millions of visitors that view listing detail pages 30 million times on average. The site began providing statewide property listing services in early 2015.
Launched in 1997, HAR.com is ranked fourth among all real estate websites in the state of Texas. Each month, the site provides consumers immediate access to more than 145,000 active listings for sale or lease, as well as 8.2 million property records across the state.
About the Austin Board of REALTORS®
The Austin Board of REALTORS® (ABoR) builds connections through the use of technology, education and advocacy to strengthen the careers of its 11,000 members and improve the lives of Central Texas families. We empower Austin REALTORS® to connect their clients to the region’s most complete, accurate and up-to-date listings data. For more, contact the ABoR Department of Public Affairs at firstname.lastname@example.org or 512-454-7636. For the latest local housing market listings, visit AustinHomeSearch.com.