HOUSTON ASSOCIATION OF REALTORS® SYNDICATES LISTINGS TO TRULIA
HAR becomes the largest consumer facing MLS site to provide direct feeds of property listings to Trulia.com
 
HOUSTON and SAN FRANCISCO (August 3, 2009) — The Houston Association of REALTORS® (HAR), the nation’s second largest local REALTOR® association, and Trulia, Inc., (www.trulia.com) today announced a partnership that enables the Multiple Listing Service (MLS) to automatically feed more than 50,000 for-sale property listings throughout the greater Houston area to Trulia.com.  HAR joins other leading MLSs, such as MLSPIN, CLAW, MLSLI and NORMLS in providing direct feeds to Trulia.

Home listings on Trulia provided by HAR will contain full property descriptions as well as photos and contact information for the listing agent. Consumers will be able to access the HAR Web site (www.HAR.com) through links on the home listing so they can receive detailed information about the property, neighborhood, listing agent, brokerage and more.   HAR.com is the only local site to regularly rank among the top 25 most frequently visited real estate sites in the U.S.  Every month, more than one million unique visitors generate an average of 1.6 billion hits on the site.

“We’re delighted to partner with Trulia as part of HAR’s ongoing mission to maximize exposure for our more than 23,000 members and their listings,” said HAR Chair Vicki Fullerton.  “Trulia’s direct feed program presents an enormous marketing opportunity for our member agents and their sellers, with additional exposure to Trulia’s millions of visitors.

“We’re thrilled to add real estate innovator HAR to our list of partners,” said Sami Inkinen, COO and co-founder of Trulia.  “We are both focused on delivering the best possible experience to both real estate professionals as well as to home buyers and sellers.  This partnership will provide Trulia users access to all Houston area home listings while introducing these buyers to HAR members who can help guide them through their purchase process.”

Trulia also receives home listings from technology vendors that accept feeds from MLSs, such as Threewide Corp and Point2, which provides listings from more than 200 MLSs to Trulia.  More information about what Trulia offers to MLSs is available at http://www.trulia.com/mls.

About the Houston Association of REALTORS®
Founded in 1918, the Houston Association of REALTORS® (HAR) is a 23,000-member organization of real estate professionals engaged in every aspect of the industry, including residential and commercial sales and leasing, appraisal, property management and counseling. It is the largest individual membership trade association in Houston, as well as the second largest local association/board of REALTORS® in the United States. For more information, visit www.har.com.

About Trulia, Inc.
Trulia, Inc. has revolutionized real estate search by offering a rich, intuitive user experience to help consumers find homes for sale, track local price trends, compare properties and neighborhood data all at the hyper-local level.  Trulia Voices, the largest real estate community on the web, allows home buyers, sellers, agents and real estate enthusiasts to ask questions, receive advice and blog on topics such as the buying and selling process, foreclosures, refinancing and more.   Trulia’s user-friendly search can also be accessed on more than 170 websites as a result of our media partnerships.  Trulia has received a number of awards, including the 2009 Webby Award for real estate.  For more information, visit www.trulia.com.