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Connecting Sellers, Buyers and
Renters with REALTORS®

About Us


HAR.com is the award-winning residential property search website that is the source of homes for sale and rentals in the state of Texas. HAR.com, operated by the Houston Association of REALTORS®, is the most successful consumer-facing REALTOR® association website in the country. It is the only local site that regularly ranks in the top 20 real estate sites in the country, according to Experian Marketing Services, and it was the number two real estate site in Texas in January 2014, behind only Zillow.

HAR.com is a REALTOR®- and industry-friendly website that works to connect consumers with REALTORS®. HAR.com website is the best listing marketing platform that has proven success in delivering millions of leads and referrals to agents’ and brokers’ websites. HAR.com is now providing the opportunity for brokers’ listings from across the state of Texas to be advertised on the website. There will also be statewide promotion and marketing of the site to help the listings gain maximum exposure with consumers.

If you have any questions, please feel free to contact us:
Rene Galvan
EVP, HAR.com
Contact Us
 
HAR.com strives every day to offer the latest technology tools/data to consumers and offer them many engagement opportunities to connect with real estate professionals.

Here are a few highlights:


  • HAR.com attracts millions of visitors per month on the website and mobile apps, and looked at 37 million detailed listing pages in January 2014 alone.
  • There will be no competing ads on the listings.
  • All leads will be routed to the listing agent and to the listing broker's designated lead management email and phone number.
  • HAR.com will display listings according to a set of publicly available REN rules. Click here to review the complete set of display rules.
  • HAR.com is the first ListHub Publisher joining the network as a REN Publisher. Click here for FAQs about the ListHub MLS REN.
  • Rank higher on search results because of the SEO advantage of being included on HAR.com.
    1. Download REALTOR® Benefits Fact Sheet

REALTOR® Benefits


  • HAR.com is not about MLS; it is strictly a consumer portal
  • No FSBO listings allowed
  • Shows broker and agent contacts
  • All leads go to listing agent and broker
  • No competitors on listing detail page
  • No "estimates" on active listings
  • Listing data updated four times daily
  • REALTORS® with a listing included in Find a Pro (MLS may provide full roster)
  • Complies with The Realty Alliance “Fair Display Guidelines” for Public Facing Websites
  • Statewide mobile app is coming soon
  • All of this at no cost to MLSs, brokers or agents
    1. Download REALTOR® Benefits Fact Sheet



Publisher Features


  • No FSBOs
  • No re-syndication
  • Posts re-direct link
  • Shows broker's contact info
  • Provide metrics (no later than 2 weeks from go-live date)
  • Refresh daily
  • Provide error reports
  • Timely listing removal
  • Timely support


Additional Facts
You Would Like To Know:


  • HAR.com has the most robust Map Search to see neighborhood and school boundaries, nearby solds, interact with parcels and more.
  • HAR.com offers rich content that includes real estate Q&As, as well as blogs from real estate professionals.






All listings will be displayed at no cost on HAR.com and leads will always be sent to the listing agent and the listing broker.






HAR.com Mobile App

Top 10 real estate apps

The HAR.com Mobile App, rated in top 10 real estate apps in the Apple App Store and among top 20 apps in Google Play, will start displaying listing data from ListHub in the second quarter of 2014.

State-Wide Broker Endorsements





Mark Willis, CEO


Keller Williams Realty
As the largest real estate franchise in Texas, we're thrilled that our associates have this new opportunity to reach prospective homebuyers on HAR.com. We're even more excited that Bob Hale and HAR are doing it right - ensuring that all leads go directly to the listing agent.
HAR.com is the #2 real estate website in Texas after Zillow and REALTOR® listings were viewed 37 million times in January. We are so pleased that we will soon be able to add all our listings to HAR.com at no cost. We congratulate HAR for ALWAYS helping our Agents grow their business in this Digitized 21st Century! Bravo! Bravo from your Dallas fellow REALTORS®.



Virginia Cook, CEO


Virginia Cook, REALTORS®



Krisstina Wise, CEO


GoodLife Companies
I plan to add all our goodLife Realty listings to HAR.com as another place to expose our listings for our sellers, but that doesn't require a third-party syndicator who doesn't serve the agent, or the consumer for that matter. I especially love this because all of my listing calls will come back to me, the listing agent, so that I/we can offer the consumer the information they want on our sellers' homes. This is what I call a win-win.
Although I am an Austin broker I have had Turnquist Partners, REALTORS® listings on HAR.com for almost 5 years. My leads are free, there are no competitors on my listings and they have been viewed over 416,000 times. I am an HAR.com fan.



Michele Turnquist, Owner


Turnquist Partners, REALTORS®



Steve Barnes, President/COO Houston Region


Coldwell Banker United, REALTORS®
Coldwell Banker United, REALTORS® listings in the Houston area were viewed 545,000 times in January on HAR.com. As a broker operating in other Texas locations we are excited that HAR will soon invite brokers across Texas to add their listings to HAR.com at no cost.
Houston area RE/MAX listings were viewed 2.7 million times in February on HAR.com, according to the HAR STAR Report. Having long realized the benefits of displaying all Texas MLS listings from 44 realty associations on our remaxtexas.com website, RE/MAX is very excited that now all our agents' listings statewide will be promoted on HAR.com.



Dana Tuggle, Region Vice President


RE/MAX of Texas

Listings Provided by


Better Homes and Gardens Real Estate

Century 21

Coldwell Banker

ERA Real Estate

Keller Williams Realty, Inc.

RE/MAX of Texas

Sotheby's International Realty

Amarillo Association of REALTORS

Austin Central Texas Realty Information Service

Bryan-College Station Regional MLS

Central Hill Country Board of Realtors

Corpus Christi Association of REALTORS

Del Rio Board of Realtors

Dumas Board Of Realtors

Eagle Pass Board of Realtors

Fort Hood Area Association of Realtors

Greater El Paso Association of Realtors

Greater McAllen Association of Realtors

Greater Tyler Association of Realtors

Henderson County Board of REALTORS®

Highland Lakes Association of Realtors MLS

Kerrville Board of Realtors

Kingsville Board of Realtors

Lubbock Association of Realtors

Matagorda County Board of Realtors

Nolan County Board of Relators

North Texas Real Estate Information Systems, Inc.

Odessa Board of Realtors

Palestine Association of Realtors

Permian Basin Board of Realtors

Port Neches, Port Arthur, Nederland Board of Realtors

Rio Grande Valley Multiple Listing Service Inc.

Rockport Area Association of Realtors

San Angelo Association of Realtors

San Patricio County Association of Realtor

South Central Texas Board of Realtors

South Padre Island Board of Realtors

Texas Association of REALTORS®

Uvalde Board of Realtors

Victoria Area Association of Realtors

Wichita Falls Association of Realtors
Central Texas MLS
Coastal Bend Association of REALTORS®
Longview Area Association of Realtors
Lufkin Association of Realtors
San Antonio Board of Realtors®